With climate change hitting headlines worldwide, it’s time for companies to consider their sustainability efforts seriously. The events industry should do what it can to combat the harsh effects of climate change and ensure a bright future for everyone. Large-scale events often have a massive impact on the environment, and even numerous little events add up. Thus, every organisation must take responsibility to limit their impact on the environment.
Using apps to help with sustainability is one of the things organisations can do to minimise the effects of climate change. Below, check out the list of apps helping improve sustainability in the events industry.
- My Event Footprint
My Event Footprint is a web-based app that’s free to download. Users of the app can use it to transform event sustainability data into stories about the environmental impact of your events. The app will gather data about the number of attendees, transportation options, food, and packing decisions. Based on the data, it will calculate how the event can affect the environment. Individuals or event organisers can use the data to measure the environmental impact of the entire event.
My Event Footprint is not as complex as the other paid apps that can perform similar tasks. It is easy to use and provides data you can immediately use to measure and visualise the event’s environmental impact.
Many people can benefit from My Event Footprint. These include the event attendees, organisers, and sustainability professionals. Event attendees may want to use the app to make better decisions, like whether to bring a reusable water bottle, pack one less pair of shoes, or walk towards the event.
Meanwhile, event organisers can benefit from the app by helping them plan a sustainable menu, such as plant-based options. Organisers can also use the app to choose a venue to incorporate a reuse program. Sustainability professionals can use the Event Footprint tool to collect data and share fun facts in a more engaging way.
- TRACE
Produced by ISLA, an organisation that promotes sustainability in the events industry, TRACE is a platform that measures carbon footprint that organisers can use to estimate the environmental impact of the events they organise, whether held online, in person, or hybrid.
The reports that TRACE generate are real-time, providing event organisers with the data they need to take the proper action and purposely lower the event’s carbon emissions and environmental impact. Users of TRACE can keep track of their carbon footprints, the amount of waste their activities can produce, and other essential data that can help to give them an idea of where they can improve.
TRACE is an excellent app for event organisers, helping them to get an idea of how their events can impact the planet. Organisers can use the data the app provides, as well as the conclusions it draws, to make their events more sustainable. The app can be a big help for organisations working to bring about positive changes in the events industry.
- Travel Carbon Calculator
One of the tools that the events industry tapped into to help improve sustainability is the travel carbon calculator. Produced in partnership with Ecolibrium, a charity organisation that works hard to tackle travel emissions in the events industry, the app was developed in 2021 when the events industry was recovering after the COVID-19 pandemic.
Measuring and understanding carbon emissions from travel is a crucial first step in identifying solutions to address environmental problems and mitigate climate change, which is the reason behind the creation of the Travel Carbon Calculator.
The company behind the Travel Carbon Calculator anticipated a travel surge for events post-COVID and wanted to make it easy for organisers, planners, and artists to keep track of their environmental impact.
Some of the world’s most significant events have benefited from the app. In fact, the IBTM World, a premier global event for event professionals, has used the Travel Carbon Calculator for its events.
The Travel Carbon Calculator is free to use and works by measuring carbon emissions from transport, helping users to compute how much environmental impact their journey to and from the event will have. Aside from giving users access to data, the app will also suggest how users can balance emissions in various ways, such as donating to charities and organisations that help protect the environment.
Travel Carbon Calculator is a fantastic tool for the events industry that helps to encourage more proactive tracking of carbon emissions, making it easy for users to determine where they can reduce their environmental impact and the best course of action to take.
- SpotME
SpotMe is an enterprise event platform helping to accelerate customer relationships. It runs virtual, in-person, and hybrid events, offering a personalised experience and gathering data insights. Trusted by thousands of companies and business leaders, SpotMe develops various solutions to help improve the events industry.
SpotMe provides a range of tools for the events industry. However, one of their products promotes sustainability in the events industry by helping attendees become more aware of their carbon footprint once they register. The tool includes a module that will show up upon registration, asking them how they will travel to the event. It will then estimate the carbon footprint and will offer suggestions on how they can make it more sustainable.
Opting for hybrid events is another way organisations can help reduce emissions since it minimises the need for participants to travel to the venue. The app from SpotMe also comes with a template that encourages users to consider sustainability in various areas when organising an event, such as finding ways to replace merchandise that will only go to waste and offering suggestions to gamify sustainable practices. In addition, it will suggest using digital content, which is a more sustainable option.
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